The whole truth about hyaluronic acid

If you ask any dermo enthusiast—even a beginner—what's the essential active ingredient, hyaluronic acid is sure to be one of the first. It hydrates, tightens, plumps... it's like the holy grail!

We take for granted all the power attributed to it, such as tightening the skin, sealing in hydration, and keeping its cells plump and healthy.

But could we be overvaluing hyaluronic acid cosmetics?

The secret lies in the formulation of this molecule. Because hyaluronic acid is a very large and heavy molecule to penetrate the skin properly.

Cosmetic science is able to fragment it into smaller particles to improve penetration and adapt its properties for different benefits.

So all that glitters is not gold... Simply incorporating hyaluronic acid into a cosmetic won't make it effective, because it might not even penetrate. Don't be fooled.

We explain the differences between these active ingredients so you can better understand your products and what function they will provide for your skin.

Acting as a water reservoir for the dermis, hyaluronic acid in the skin accounts for 50% of the total amount of water found in the body and is capable of absorbing a thousand times its size in water.

This acid is constantly synthesized and degraded. Its half-life in the skin is less than 24 hours. Furthermore, it disappears in older skin and is degraded by UV rays.

The art of formulating hyaluronic acid:

HIGH MOLECULAR WEIGHT
It hydrates and softens the surface, has a film-forming effect and adds juiciness to the skin with an immediate effect.

AVERAGE MOLECULAR WEIGHT
This molecule has greater penetration capacity and therefore stimulates collagen synthesis.

But most importantly, it activates the skin's own synthesis of biological hyaluronic acid, meaning it re-educates the skin itself.

It also moisturizes the middle layer with an immediate and long-lasting filling effect.

LOW MOLECULAR WEIGHT
At this level, healing improves and re-epithelialization is activated.

Deeply hydrates with immediate water supply and a long-lasting epidermal renewal effect.

In Natana's Ultimate Serum, we combine this advanced formulation, resulting in a treatment with different molecular weights for comprehensive care. A reinforced concentration for excellent skin efficacy. Skin is intensely rehydrated and immediately more elastic, radiant, and comfortable. Skin is smoother and wrinkles are less visible in a single step.